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Women in online casinos or why you should pay attention to gender segmentation
There are specific trends that make sense in today's society, but sometimes they're not quite so obvious. One of them is gender segmentation in an online casino. When people try to understand how a company or market operates, they often categorize their analysis of individuals into two segments according to gender. This way, we can see what makes men and women stand out regarding marketing online gambling demographics, life stages, values, interests, spending habits, etc.[…] -
Blockchain and online casino symbiosis - a new future for the gambling industry?
The ultra-competitive market environment, the flexibility of solutions, as well as the constant traffic flow have interconnected online gambling and the technology industry. The appearance of a modern digital currency was the following frontier of decentralized gambling platforms. Now cryptocurrency payments are becoming increasingly popular, changing the demand for fiat money. Let's learn how blockchain betting technology is giving power back to the bettors.[…] -
How to attract investors to online gambling
Finding financing is often one of the most challenging parts of developing an online gambling business. Risk refers to uncertainty and the probability of suffering losses due to elements that affect the overall market performance - this may cause fears among potential investors, so they refuse to deal. The responsibility is then on the entrepreneur to make their platform concept exciting and attractive enough to warrant attention.[…] -
Playing poker for a living - pros, and cons
In most cases, poker is first played in the student years, and its experience is perceived as fun. However, professional players are not born - they become, so in addition to a love for such a pastime, people are guided by the desire to get a tidy sum. You will have to put a lot of effort into this because the best winnings happen only with active participation and long-term preparation.[…] -
Data privacy in the casino industry
Data is a precious thing that will last much longer than a website or software. They are crucial to the success of any modern business, including gambling. After all, companies inevitably collect information about visitors and customers, but the latter, in most cases, are uncomfortable because they consider it insecure.[…] -
A checklist for choosing a reliable white label casino games developers
In the iGaming industry, the white labeling business model has become a quick fix for many newcomers. But how reliable is it, and how to find the best one among the significant number of service providers? This is what we will talk about in this guide.[…]